SoNo Trading Company

Posted on Jan 29, 2015

SoNo Trading Company

Have you ever fallen into a brilliant idea? That is exactly what happened to co-owner of SoNo Trading Company, Zach Negin. During hike through the mustard covered hills of San Diego County, Zach slipped on a rock after attempting to capture a photograph of the scenic landscape. Recovering from hitting his head, he stayed still on the ground and looked up to the surrounding mustard flowers. It was at that moment, he realized he had fallen on his destiny. Friend and now co-owner, James Magnatta, offered his hand to help Zach up. “We must make The Mustard.”, Zach said. Thus began the start of the SoNo Trading Company and the art of mastering mustard. Check out their line of mustards and their newest addition: THE SAUCE Red Chile Sriracha. Hong Kong Habanero is aromatic heat meets full flavor punch on the palate. A little bit goes a long way. A great way to use this mustard is on steak sandwiches or mix a small amount into hot chicken noodle soup for kick. Whole grain is made up of large brown and sage green seeds. After a vast beer tasting, they finally landed on Stone Brewing Company’s Smoked Porter beer. This mustard is packed full of texture, perfect for rub on a pork roast! To make this rich mustard, they use Champagne vinegar from Sonoma. Delicate notes of garlic will only heighten and vastly improve sandwiches, pizzas, and...

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